Category: Branding

New Year, New Social Media Tactics

January 24th, 2019

Social media is a wonderful, yet sometimes complex space to be in. There are many platforms, each with their own pros and cons. At the start of this new year, you might be unsure what path to take to step up your social media game. If that’s you, don’t worry. A lot of people are in the same boat.

If you’re not happy with the results you’ve been seeing so far, keep reading for some ideas that are sure to help you boost your social media presence in the new year. Continue reading “New Year, New Social Media Tactics” →

5 Tips to Building Your Brand in the New Year

January 14th, 2019

Your brand is a direct reflection of who you are and what you stand for. Keeping it up to date is essential for creating continual growth in an always evolving consumer market. The beginning of a new year is the perfect time to make updates to your brand to ensure you’re as prepared as possible to take on the year ahead.

To boost your branding strategy, we’re giving you five tips that will help build your brand in the new year.

Continue reading “5 Tips to Building Your Brand in the New Year” →

10 Branding Stats That Will Blow Your Mind

September 12th, 2018

10 Branding Stats That Will Blow Your Mind

In business, few things are as important for growth as branding. Successfully branding a company can take it from being just another struggling start-up to an industry leader. Branding is never just about you and your company, it’s about the consumer. Find out what your target audience likes and use it to your advantage.

We’ve compiled a list of 10 branding stats that everyone should be aware of when marketing to consumers:

Continue reading “10 Branding Stats That Will Blow Your Mind” →

good graphic design

5 Reasons Why Good Graphic Design Matters

December 27th, 2017

Steve Jobs once said, “Design is not just what it looks like and feels like. Design is how it works.” A good graphic designer understands that fonts, colors and images are merely resources for telling a story. When used correctly, those resources not only catch your eye, but also convey valuable information, such as your company’s mission, vision and purpose. Unfortunately, most businesses notoriously undervalue graphic design, or worse, they think it holds no value at all. If you’re a small business owner, here are five reasons why good graphic design matters, and why it should hold a prominent place in your marketing plan. Continue reading “5 Reasons Why Good Graphic Design Matters” →

branding tips

5 Company Branding Tips for 2017

February 5th, 2017

From your logo to your tag line, branding is a vital part of every company’s marketing strategy. It’s the one unique identifier that will set you apart from your competition and immediately give people a sense of who you are as a business. A good branding plan will not only elevate your business, but also set the stage for long-term success. These company branding tips will help you develop a brand strategy that will take your company to the next level. Continue reading “5 Company Branding Tips for 2017” →