Logo design is one of the most important, if not the most important part of branding your business. Your logo is likely the first thing that every customer is going to see from your business, so it must make a great first impression. Not enough people allocate the necessary time and resources to design the perfect logo, which only hurts their overall brand in the long run. Whether you’re just starting out, or looking for a brand refresh, a logo is a good place to start.
To help you in this process, we’ve selected a few do’s and don’ts of logo design we find important.